Pollution & Cigarettes are Good!!

Measuring what truly matters … or not … how long will we play the same game before we get it??? Our government & society still runs everything primarily based off Gross National Product and/or Gross Domestic Product

Here are some words from former US President Robert F Kennedy that will knock this wide open …

“Too much and for too long, we seemed to have surrendered personal excellence and community values in the mere accumulation of material things.  Our Gross National Product, now, is over $800 billion dollars a year, but that Gross National Product – if we judge the United States of America by that – that Gross National Product counts air pollution and cigarette advertising, and ambulances to clear our highways of carnage.  It counts special locks for our doors and the jails for the people who break them.  It counts the destruction of the redwood and the loss of our natural wonder in chaotic sprawl.  It counts napalm and counts nuclear warheads and armored cars for the police to fight the riots in our cities.  It counts Whitman’s rifle and Speck’s knife, and the television programs which glorify violence in order to sell toys to our children.

Yet the gross national product does not allow for the health of our children, the quality of their education or the joy of their play.  It does not include the beauty of our poetry or the strength of our marriages, the intelligence of our public debate or the integrity of our public officials.  It measures neither our wit nor our courage, neither our wisdom nor our learning, neither our compassion nor our devotion to our country, it measures everything in short, except that which makes life worthwhile.  And it can tell us everything about America except why we are proud that we are Americans.”

- Robert F. Kennedy, March 1968 @ University of Kansas

Kind of makes one think hey???

If thing intrigues you, consider reading Mark Anielski’s book where he has paired down all kinds of intriguing evidence & perspectives on “genuine wealth”,i.e. truth wealth. For the record this *does* include financial capital.

See below for the five factors he brings into play:

1) human capital

2) social capital

3) economic & financial capital

4) built capital

5) natural capital.

Cheers,

Kyle

P.S. Your comments are welcome … post them below. This is how dialogue can easily be opened in the “web 2.0 world”, so let’s take advantage of this!

Does Everest Exist? Sure … build a map!

In the past I’ve been drawn to certainty and knowing “what’s next”. For me there has been a certain comfort is found in this place. That said, it’s time to take life from another angle. Taking more chances and risking … going for it!

This week over some herbal tea @ a cafe near Whyte Avenue, Mark Anielski (author, public speaker, economist & thought leader) shared something that was very profound. I was checking with Mark’s experiences regarding this whole vision and “taking action” thing . So I inquired by saying, “Mark, I’m 26 years old; I’ve got all these ideas and vision … how do I draw a line from here to where I want to go”?

Loosely paraphrased he responded, “Kyle we are map makers and just because we can’t see Mt. Everest doesn’t mean it doesn’t exist, the path presents itself as we walk it.” With that in mind, what I got from his reply is to … build the map as I grow – go for it – and TRUST.

———-

In relation to this, today my email inbox courtesy of JingleInYourJeans.com had this message …

Activationist: A person that takes action NOW and follows-through. They get things done NOW, which gives them confidence to do more, which earns them more and more money, and continuously builds their inner-security.

Passivationist: They postpone things until they have proved that they shouldn’t or can’t, or until it’s too late. By not acting, they lose confidence, destroy their own self-reliance, and live in mediocrity.

(From “The Magic of Thinking Big”, by David Schwartz, PhD)

To sign up for access to other great tips and ideas … straight to your inbox click here.

———-

So this leaves me with two choices:

1) try to predict and draw the entire map from where I sit now

OR

2) grab a pencil and large sheet of paper and build the map as I go …

*** The second option’s scarier. At the same time it sounds like way more fun!!

And for the record, the Magic of Thinking Big is a RIDICULOUS read. If you want an injection of what’s possible in your life, please take it upon yourself to read the book. I’ll even make you a deal – if you read it and it’s absolutely of no value to you … I’ll buy you a coffee.

Sincerely,

Kyle

P.S. One of my favourite songs right now … totally relevant to this post – enjoy :)

Input leading to Legacy …

The importance of input into our world is so crucial. Brad Wolgamott who I’ve previously alluded to, discusses the input we receive (conversations, emails, radio, etc.) as being so critical because it leads to thoughts, then beliefs and ultimately outputs … or in other words our reality and existence.

More concretely this was the lineage he described …

Input –> Thoughts –> Talks –> Act –> Habit –> Character –> Destiny –> Legacy

The conclusion this leaves me at is … to be a “good little map maker”, one must feed the mind, body & soul with inputs worthy of the outputs I envision.

Song Writing in a “Civic Cycle”

Here are some basic, but potentiall very powerful tips for writing a great song in a “civic cycle”.

1. Study music from the 20’s, 30’s & 40’s … based on the idea that our society is cyclical … every 40 years we shift into a new cycle.

2. Write so people can personally identify with what’s being said … make it real for your listener.

More on where this comes from on my other blog …

Kyle

Published in:  on September 30, 2009 at 11:23 pm Leave a Comment
Tags: , ,

Steak is In; Sizzle is Out – Which are you …

Last night Michael Drew was in Edmonton to speak about trends in society, where we’ve been, where we’re at and where things are headed.

First a bit of background … Michael has worked with a number of name authors (including T Harv Eker) moving these authors onto best seller lists across North America (including the New York Times). At age 30 his record is 58/58 in meeting this goal for his authors – this guy’s impressive.

Michael  mentioned in a private conversation that he’s drawn to “big thinkers” … in his presentation he described “the age of authenticity” , which featured these two societal cycles …

A) “Civic Cycles”… where it’s not about BIG DREAMS, it’s about small actions. We started the most recent civic cycle in 2003, which society is prominently being guided by right now.

B) “Idealistic Cycles” …where it’s about the individual … 1983 was the most recent peak for this. “Billy Jean” by Michael Jackson came out and Madonna was also doing her thing. In this cycle there’s more glitz and glam … more plastic. In business & marketing in this period it’s about how the steak sizzles, not the steak.

Being that we’re in a Civic Cycle, it’s now about the “steak” – the content, an authentic experience and the true value for people. People turn to their friends and their circle for advice and experiences … advertising doesn’t work like it once did. For example, if someone has a bad experience at Future Shop they can instantly “tweet” about it and share it with 100’s to 1000’s of people. Future Shop can advertise all they want … but if they’re not delivering on their customer promise, their reputation can go sideways instantly. For you as it was for me this likely isn’t news … personally I found it profound the manner it which he described it and pieced it all together.

*** Here’s something Michael left us with that I wanted to share with you :)

10 Tips from Michael Drew – for Success in a “Civic Cycle”

# 1. Refer to things in your marketing materials, that you know your customer has experienced.

# 2. Deliver to your customer exactly the experience you promise them.

# 3. Evaluate what you’re doing to make a difference. (specifically in society … not the bottom line of your business)

# 4. Look for loopholes. Loopholes in your own business and close them. Expose them in your industry & competition; you’ll get the attention (example: Mac computer vs. Microsoft).

# 5. Make it easy on your website … to do this, you must have a website! It’s your bookmark on the web.

- Clear concise messaging that’s easy to “get” is key.

# 6. Don’t “wee-wee” all over yourself. In a “civic cycle” it’s not about you. It’s about others.

# 7. Learn two wonderful little words “which means”; complete the phrase “which means …” to explicitly let your customers know how what you do applies to them and benefits them.

#8 . When available, include raw unscripted testimonials.

- Don’t use testimonials with hype – whether it’s true or not people see through this. On Michael’s site he provides a perfect example – key in on the words “it’s not an easy strategy, but it’s effective“. When you watch this also notice how authentic/real Ivan Misner is vs. something really flashy & phony.

# 9. Keep your pocket notebook at all times.

- There’s golden nuggets of information around us everyday – capture it, you never know when it might come in handy.

# 10. Put someone in charge of studying the practical applications of social media. If you don’t have that person – you’re in charge!

================

By the way – if you’re an author, Michael’s site is loaded with free tips, ideas and information. To apply a “raw testimonial”, it’s impossible for one to say Michael’s perfect … however 58/58 looks pretty perfect to me … haha.

Good luck authenticating!

Kyle

P.S. Thanks to Lara Solara & David Matichuk for their tireless work in bringing Michael to Edmonton!

P.S.S. Tips for writing a great song in the civic cycle by clicking here

… “I’ve got a neat gimmick, let’s tell the truth.” – William Bernbach

Let Go Of Your Pain – There is A Life Waiting For Us

Thanks for these quotes and the great conversation this morning Miles !

This rings so true for me … especially after my time in Florida last month, where I now feel so much clearer and lighter.

—-

“Even though you may want to move forward in your life, you may have one foot on the brakes. In order to be free, we must learn how to let go. Release the hurt. Release the fear. Refuse to entertain your old pain. The energy it takes to hang onto the past is holding you back from a new life. What is it you would let go of today?” – Mary Manin Morrissey

“There’s always the motivation of wanting to win. Everybody has that. But a champion needs, in his attitude, a motivation above and beyond winning.” – Pat Riley

“The best way to predict the future, is to create it.” – Craig MacTavish

“I have told you that, no matter how many times you have refused to enter the sanctuary, you have only to knock and the door will be opened to you. I have said to you “Ask and it shall be given you,” but you refuse to believe in me. You think that someone is counting your sins, your moments of indecision or recalcitrance, but it is not true. You are the only one counting. I say to you brother, “stop counting, stop making excuses, stop pretending that the door is locked. I am here at the threshold. Reach out and take my hand and we will open the door and walk through together.” I am the door to love without conditions. When you walk through, you too will be the door.” – Paul Ferinni

Published in:  on September 16, 2009 at 12:27 pm Leave a Comment
Tags: , , ,

Post RDC – 7 Books that have inspired me!

To Students @ RDC,

For those of you that have come to hear about some of my favourite books, hopefully you find value in this. Personally, these have been huge in shifting my perspective!

It was a pleasure speaking with you on Tuesday. Feel free to stay in touch – you can find me on facebook.

1) Tuesday’s With Morrie – the last two pages brought “water works”… and put much perspective on what life’s really about. That being people, relationships and being in the moment.

2) The DNA of Success – this book did a great job challenging my “dreams” and defining those which are actually mine. One message that really stood out was “are you willing to climb mountains & swim rivers to achieve this dream or goal”? At the time I realized that wasn’t the case in my life … acted on that realization … as a result the mountains and rivers I have climbed have actually been a lot fun … where as before they were daunting, painful & truly an energy void.

3) Rich Dad Poor Dad – at the core this is a book about the difference between abundance thinking and scarcity thinking. It also sheds light on common assumptions about what are the best ways to make money. Be aware you take your advice from … do they have what you want? Are they a living example … if not, find someone that is and learn from them.

4) The Magic of Thinking Big – amongst many lessons, one that stands out for me is “there’s lots of room at the top”. So many people assume that it’s hard to be successful, to lead … to inspire. When in reality, so many people are thinking that way, it’s actually easier to reach the proverbial “top”. There’s less competition at the top … and more in the middle where people are scraping away for mediocrity … thinking it’s the only way.

5) The Celestine Prophecy – I read this one recently. It speaks much about “energy” and those things we can’t see, but do experience … elements of the unknown and unexplainable. One thing it discusses is “the power struggle” and how people are fighting for power all the time, b/c they think there’s a scarce amount of it. The author suggest there’s ways to tap into deeper reserviours of power … and nature is a great inlet, with an abundance, a never ending flow of energy.

6) The Seven Habits of Highly Effective People – Stephen Covey is a REMARKABLE teacher and author. This book is a constant reference point. “Seek First to Understand, then to Be Understood” is as he calls it the most important principle. It’s often said: “people don’t care what you know, until they know you care” … well this cycle plays out even in established relationships. Seek First to Understand is powerful!

7) Relationships that Work (by: Dr. David Wolf – I’m only 30 pages into this book, however I recommend it b/c I’ve taken two of their courses and it has literally changed my life. Yes, incredibly cliche I KNOW! At the same time, it’s true. Much like Red Deer College’s tag line of “When you get here you understand” … a similar perspective applies. David Wolf (& Marie Glasheen) have been instrumental in my growth … and HUGE contributors in the ease, clarity & confidence I was able to experience and deliver upon @ Red Deer College, this past Tuesday. This book is a GREAT starting place if you’re looking for that type of potential.

Enjoy & good luck!

Kyle McNeil

RDC Alumni (2002-2004)

Speaking @ Red Deer College .. A BREAKER!!

On Tuesday – September 8th a goal came to fruition. Two summers ago I wrote down am intention to speak with students @ Red Deer College (my former college) by 2010. Two weeks ago, only days after returning from Florida (after the most profound experience of my life so far) I received a phone call … the caller asked me if I was interested in speaking with to 4 groups of 500 students @ RDC!

On one level I couldn’t believe it, there are thousands of alumni with inspiring stories … and on another, well – I DID ask for it ;)

I didn’t have an array of public speaking experience … a few weddings here and there. A year as the PA announcer for Bear’s & Pandas Basketball @ the University of Alberta (which was FUN) … so some notable experiences. At the same time, this was a huge STRETCH for me … as big challenge and REALLY big opportunity to step into something I’ve always wanted.

The day was amazing; I intend to blog further about that in the future …

** On a side note …

John Maxwell – one of the world’s most elite on the topic of leadership, speaks of moments in life that will forever be remembered … moments that absolutely set a higher bar & expand the mind to greater possibility. September 8th, 2009 will be a day I will ALWAYS remember. Maxwell calls an experience like this a “breaker” … ice breaker, tie breaker … there’s a host of definitions. The core element is it breaks something.

To the students, staff, planners & incredible people @ Red Deer College – thank you for this opportunity. My time is Red Deer was such an valuable stop on my journey. Being able to give & receive, even years later is truly an honour.

Special mention to Allan Ferchuk, Janis Makofka, Carolyn Neufeld, Gord Inglis, Torben Anderson, Lee Ann Waines & Amy Komarniski for this opportunity. Also to Dagen, Jennifer and the rest of the production crew who kept me on time!! 10 minutes can really fly, haha.

Kyle

800 000 New Fans in One Year

Here’s a Q&A with Noush Skaugen, a rock artist from LA. She used social media, specifically twitter to get 800 000 follower’s in one year! 2 months ago when I first contacted her she had 500 000 follower’s … this woman is moving!!

This is proof to the point that independent musicians have SO much control & opportunity to really build an incredible career. It’s all about getting creative, taking a calculated “risk” and finding ways to break through.

——-

(start of interview)

1) Kyle – when did you join twitter?

Noush – About a year ago.

2) Kyle – How did you hear about it and why did you join?

Noush – Word of mouth, and I thought it was a good idea.

3) Kyle – Please describe your career, pre-twitter and social media … what was your approach at that point?

Noush – My career has always been grassroots and established through a one on one connection with my fans. So pre Twitter and social media it was very much centered around writing the best songs I could, and my live show. Bottom line it still is, as that is ultimately why I do this and I believe people want to see you and have that live connection. Social media is a way for independent artists, if used wisely, to have increased exposure, but you need the goods to back it up once they check you out.

4) Kyle – Compared to 0 followers, how has 500 000 followers changed your career?

Noush – I’m on my computer all the time:) That’s a joke but there is truth to that. In the past rockers would have never been on a computer, now it is an essential tool to building a career. I fought it a bit in the beginning as I am not tech savvy and wanted to play and write music all day. However I learned to use it and research how social media was affecting musicians, as I realized it was key in this modern music age.

5) Kyle – You came up with this song writing idea, how many requests do you get/week and how do you manage them all?

Noush – The deadline has now passed, but I was receiving many entries per week, and it has been a very interesting project to do. Everyone has a unique story. I am going through them this month and picking the three people’s stories that have a common theme, to write the song about.

6) Kyle – You were named the #1 independent artist on twitter, how did you reach this point?

Noush – Preparation meets opportunity meets luck. I think really it has been about using this fantastic platform Twitter, in an honest and real way, communicating with them on news, updates and some fun stuff I’m up to. Involving them on the process of writing a song, or my life from the inside. Coming at it not from a marketing angle, but a way to connect with my fans and hopefully grow with them through my career.

7) Kyle – What has 500 000 followers done for the bottom line of your career?

Noush – It has most certainly affected my career. Album sales have risen, ticket sales, increased exposure and fans are spreading the word virally.

8) Kyle – In terms of translation of fans to your live shows, what’s the trend you’ve seen since twitter has picked up?

Noush – A notable difference; many fans are now coming to my live shows from twitter.

9) Kyle – Artists often don’t understand twitter and what it can do. What would you suggest to artists in terms of using twitter effectively?

Noush – Keep it 90% chit chat and a way to connect with your fans, 10% marketing. People are fed up with blatant marketing pushed down their throat. Be real and honest with your tweets, give free downloads. If your music is good it will spread.

10) Kyle – Anything else you’d like to share with Canada??

Noush – Love your country and people, especially the mountains. I’m an avid snowboarder and fell in love with Whistler when I was there. Hope to be there touring soon!

11) Kyle – What are the benefits you’ve seen from your couch sessions?

Noush – I’ve learnt to play songs I never knew how to play:) I think it’s a great way to have fun with my fans, they get to see me do acoustic stripped down songs in my own way, which sometimes works better than others. On the whole it gives them an immediate benefit from following me and it’s a way for me to play for them even if Im not passing through their town at that time. A win-win situation.

(end of interview)

———–

Success and results don’t happen randomly. Noush Skaugen is a great example of this … an artist with an open mind, who is now reaping the rewards of an idea … turned decision to engage in social media.

If you want some help in figuring out social media, I encourage you to check out Ariel Publicity and sign up for the free ebooks & bi-weekly ezine, packed full of information. Ariel Publicity serves as many as 50 artists at a time through Cyber PR (online PR campaigns) and in the last 13 years has supported over 1400 artists. Also, study other artists that are doing what you want to do! After that, engage – take a chance and get your career moving!

Who are you taking your advice from?

3 weeks ago , something really amazing happened. I was making some phone calls about Cyber PR and I met an incredible guy from Saskatoon. His name is Miles Patrick Yohnke, the Founder and CEO of 5 Star Productions. What Miles does (amongst many great things) is take only the best of what’s written for artists and deliver it once a month. The stories and lessons inside are rich and limitless. You can sign up for the 5 Star Productions Newsletter here and by clicking on “5-Star News”. A regular contributor to the newsletter is Derek Sivers from CD Baby, who’s also a close friend to Miles.

By the way – something I’m a believer in is: “are you taking your advice from someone that’s done what you’re looking to do”? If not, why would you listen to someone that talks a big game, but doesn’t have the success you’re looking for … only crumbled dreams. I’m sure you know a bitter booking agent, over the hill artist, etc. … who will layer you with all kinds of advice. Keep this in mind, “have they accomplished what you’re looking to do”?

Note: I’m not suggesting being disrespectful, because everyone can teach us something. Just be aware, that if you’re “betting the farm” on someone that’s run-down, beaten and pessimistic … I strongly recommend you reconsider!!

Instead, why not take your advice from someone who has achieved success & figured it out!

A sparkling example of this is Gilli Moon, who’s a driven, dynamic and VERY successful artist, author, coach & business woman. An article from Gilli is below.

Remember – find the best, study them & learn from them!

Enjoy,

Kyle

===============================

THE SUCCESSFUL ARTIST ENTREPRENEUR:
THE INS AND OUTS OF GETTING OUT THERE AS AN ARTIST IN THE BUSINESS OF MUSIC
By Gilli Moon, Warrior Girl Music – http://www.gillimoon.com
© 2009 All Rights Reserved. Used By Permission.

The KEY TO SURVIVAL AND SUCCESS in the music business of TODAY is to be a unique artist, in charge of your own destiny. It means you need to be an artist entrepreneur.

I’m from Australia. Grew up in Sydney, Australia. Playing piano since I was 4 years old. Was a singer, actor, dance. I did it all. Like many of us, who come from another country or city to L.A, we usually are A type + artists who come to LA and want to be a star. It took me a long time, though, to find out who I wanted to be, and where I wanted to go.

When I first came to L.A I thought that the only way to be successful would be to do showcases on the Sunset Strip, and send my tape around hoping to get signed to a major label. I had all those commercial notions of success in my dreams, like number 1 hit on radio, a grammy, etc etc. The thought was “sign a deal, get a huge advance, and become an overnight success.”

But when I arrived here, (97-98) the music industry started to change right under my feet. It was like quicksand, and the only thing that was going to survive was a self-thinking, proactive artist who took no shit from anyone. Consider that is the time of the Internet. This was a new era, and the wild west, and my mouth was salivating at the chance to do something without relying on anyone else, because, by golly, I had relied on too many people till now, in my life.

In 2000 I decided to start my own record label, Warrior Girl Music, because I didn’t want to wait around for someone to make it happen for me; to at least start it off myself. It was my life. I started to do something entrepreneurial in a time when most artists weren’t willing to risk going out on their own. So I created my own self-made success, in a way, by releasing my own music, touring across the country, and developing great music concepts. I also developed Songsalive! worldwide which is a non-profit organization for songwriters and it has created a huge community. From all of this, I’m invited to speak about my adventures at workshops and in my books and it’s all icing on the cake. I feel like I’m successful today and I’m sharing with you how I see my life and how I see success as an artist, to hopefully inspire you.

I don’t see myself as any different now as I did then. I’m still the girl with a big dream and adventurous in spirit. I live my life one day at a time, and I’m holding on to my dream like there’s no tomorrow.

To this day, we still live in the wild west of the music industry. In fact, I’d rather call it Outer Space. We’re all searching for Mars and a new frontier. We’re in a flux and it’s a perfect opportunity for independent artists to think outside the box and create success for themselves. Artists need to be entrepreneurs. You need to be self-motivated, and in charge of your own ship.

Yes, it’s a lonely path. You will feel very “alone” in your journey, because it’s unique and untainted with any path anyone has taken before.

In order to be powerful as an artist, you have to be very business artist. You need to be very self driven and business savvy. You don’t need to know everything about the business (you can go to experts for advice) but you are in control.

If you want it to be life long, you have to be a visionary. You have to be able to think outside the box and “feel” it inside. A lot of inner work is required. So while you are working on your craft and techniques on the outside, you have to work on your mindset on the inside. There is a lot of inner work to be done.. Everything that I am is ALL about my mindset, my attitude about myself and where I want to go. So keep that in your back pocket.

A while back, I spoke for my second time, at Berklee School of Music in Boston. It’s such an honor to be able to do this and I thank the insightful and prolific Berklee author Peter Spellman for the opportunity, as Berklee is one of the most prestigious music schools in the world. Peter Spellman also gets my vision about the artist entrepreneur. In fact, he inspired me to use the title. It was very timely to speak to students there, not for the sakes of the writing progress of my new book (Just Get Out There), which I always feel inspired to write a chapter or two after a public outing, but also because it reminded me of who I was and what I wanted in life. Speaking and inspiring other artists, reminds ME of why I’m an artist. My audience is like a mirror to my own artistic soul, and my dreams.

I was asked to give my thoughts on the topic of “the inner game of music entrepreneurship” at Berklee. This statement conjured up some fascinating thought and ensuing dialogue. The most obvious cool topic is ‘entrepreneurship’. To be considered an entrepreneur in this business of music by Berklee is indeed flattering, let alone the opportunity to speak about it. With everything I do as an artist, musician, author, speaker, label owner, artist community builder, I guess I am indeed entrepreneurial. What is more important here though is that I feel everyone needs to be entrepreneurial, in order to be truly powerful as an artist in this new music/arts business. It’s automatic. If we want to lead our lives, or art, our business, we need to be self-driven, business minded, and a visionary. But this cannot be just shown externally. We need to feel it and “be it” internally too.

The next part about this topic that I was excited about was the idea of talking about the word “game”.  Dabbling in the music business can indeed be like a game, and it conjured up really cool concepts for me to speak about the game of music, the game of business and finally… the psychological game.

Click here for the full article on Gilli Moon’s website.

———————-

About Gilli Moon & this article

This article is an excerpt from Gilli Moon�s new book JUST GET OUT THERE. Check out her books at http://www.gillimoon.com/thebook

Gilli Moon is a force to be reckoned with in the music industry. She is a singer, songwriter, recording artist, pianist, actor, producer, author, painter, motivator, entrepreneur, visionary and empowering community builder, and like her company name, she is truly a Warrior Girl. Her restless creativity and rebellious nature continually urge the artist to push the envelope when writing a song, recording in the studio, on stage, in business and with whatever she touches. Gilli (pronounced as with a “J”) is an illustrious, energetic poly-media artist, with multifaceted albums and dynamic live shows that have touched music lovers worldwide garnering high praise from the most jaded of critics. For the past 10 years she has been one of Australia’s most influential and iconic Artists, forging an independent path before anyone knew what “indie” was. She has produced and released 5 studio music albums of her original music, to critical acclaim,
released several EPs and singles, written hundreds of songs, winning songwriting and artist awards and licensing to film and television show, and has performed around the world many times. Gilli Moon is the quintessential renaissance woman, with a ceaseless contribution to the creative and artist community at large.

Gilli has become a beacon for artists around the world, inspired and motivated by Gilli’s story, and her creativity. She performs and tours
around the world and is constantly creating projects for her own music and arts passions, as well as for others. Inspired to make a difference in the music industry for songwriters, Gilli co-founded Songsalive!, in 1997, which is now the largest internationally based non-profit songwriters organization. Gilli has written a motivational book for artists of all genres called “I AM A Professional Artist – the Key to Survival and Success in the World of the Arts” based on her experiences in the music and general arts businesses as an artist and entrepreneur, and is currently writing her sophomore book release “Just Get Out There” due in 2009.

Discover this dynamic and organic artist at http://www.gillimoon.com Click on Bio for her full story. Her music plays from every page. Check out her label, Warrior Girl Music, which also offers private artist coaching at http://www.warriorgirlmusic.com . And the non profit organization Songsalive! at http://www.songsalive.org

The KEY TO SURVIVAL AND SUCCESS in the music business of TODAY is to be a unique artist, in charge of your own destiny. It means you need to be an artist entrepreneur.

I’m from Australia. Grew up in Sydney, Australia. Playing piano since I was 4 years old. Was a singer, actor, dance. I did it all. Like many of us, who come from another country or city to L.A, we usually are A type + artists who come to LA and want to be a star. It took me a long time, though, to find out who I wanted to be, and where I wanted to go.

When I first came to L.A I thought that the only way to be successful would be to do showcases on the Sunset Strip, and send my tape around hoping to get signed to a major label. I had all those commercial notions of success in my dreams, like number 1 hit on radio, a grammy, etc etc. The thought was “sign a deal, get a huge advance, and become an overnight success.”

But when I arrived here, (97-98) the music industry started to change right under my feet. It was like quicksand, and the only thing that was going to survive was a self-thinking, proactive artist who took no shit from anyone. Consider that is the time of the Internet. This was a new era, and the wild west, and my mouth was salivating at the chance to do something without relying on anyone else, because, by golly, I had relied on too many people till now, in my life.

In 2000 I decided to start my own record label, Warrior Girl Music, because I didn’t want to wait around for someone to make it happen for me; to at least start it off myself. It was my life. I started to do something entrepreneurial in a time when most artists weren’t willing to risk going out on their own. So I created my own self-made success, in a way, by releasing my own music, touring across the country, and developing great music concepts. I also developed Songsalive! worldwide which is a non-profit organization for songwriters and it has created a huge community. From all of this, I’m invited to speak about my adventures at workshops and in my books and it’s all icing on the cake. I feel like I’m successful today and I’m sharing with you how I see my life and how I see success as an artist, to hopefully inspire you.

I don’t see myself as any different now as I did then. I’m still the girl with a big dream and adventurous in spirit. I live my life one day at a time, and I’m holding on to my dream like there’s no tomorrow.

To this day, we still live in the wild west of the music industry. In fact, I’d rather call it Outer Space. We’re all searching for Mars and a new frontier. We’re in a flux and it’s a perfect opportunity for independent artists to think outside the box and create success for themselves. Artists need to be entrepreneurs. You need to be self-motivated, and in charge of your own ship.

Yes, it’s a lonely path. You will feel very “alone” in your journey, because it’s unique and untainted with any path anyone has taken before.

In order to be powerful as an artist, you have to be very business artist. You need to be very self driven and business savvy. You don’t need to know everything about the business (you can go to experts for advice) but you are in control.

If you want it to be life long, you have to be a visionary. You have to be able to think outside the box and “feel” it inside. A lot of inner work is required. So while you are working on your craft and techniques on the outside, you have to work on your mindset on the inside. There is a lot of inner work to be done.. Everything that I am is ALL about my mindset, my attitude about myself and where I want to go. So keep that in your back pocket.